the art of blogging

A snip of a snippet

Google rich snippets are the new way forward for good presentation and higher positioning on the infamous search engine.

What are rich snippets? No one knows, they are closely guarded secret known only to a few warlocks found only on the mountains of Lotharious where full details of these snippets are found carved in four millennial old treated beechwood plaques written in the ancient language of Griddorian Moot for which there is no translation.

I know what you are thinking, how can Google use these things then if only a few Warlocks actually know what they are. There is a greater suspicion within the technical communities that Google itself employs these warlocks within its organisation and only the senior management actually know who they are.

There is a vague and unfounded rumour that one warlock serves teas and coffees both within and without the Google empire and feeds back much of the tittle tattle and gossip that eventually forms much of their search engine content.

Of course it is just possible that Snippets are, in fact, HTML highlighted text ‘snippets’ of content within a website that Google uses as a descriptor under a specific search term.

Personally, I prefer the first explanation.

But the importance of using snippets cannot be under-stated. In any Google or any other search engine for that matter, the list that comes up after entering a search term should proudly display the search link, usually the page title being referenced, then the ‘snippet’ which is the descriptive text that will appear under the link.

This link is usually drawn from the content of the site or more specifically the ‘meta-description’ built into the referenced page. If you fail to provide a ‘meta-description’ then often the search engine will pull what it feels is the most pertinent content from your page, usually the first paragraph up to a defined number of characters.

It therefore makes sense to detail and create your own descriptor or ‘snippet’ to better seduce searchers into visiting your page.

A typical search result would look something like this:

Timber Yorkshire Decking | Railway Sleepers | Yorkshire
Welcome To TimberClick Yorkshire. Timber Merchants delivering to Yorkshire, Leeds, Sheffield, Wakefield and the York area. Decking stockists, Railway …

With the top being the title link and the bottom the snippet. An incorrectly formed snippet can result in the search pulling the first html search reference content it finds such as alt-tag information or header text.

So getting this right can be a crucial factor in achieving better search engine positioning.

Unless, of course, you know where to find the warlock.

Backlink concept

The Constant Struggle to market online

To many people, marketing is ongoing struggle.

You manage through hard work and diligence to be able to get your site within the top five of your chosen keyword on Google after months and months of hard effort, only to move onto the next project and begin the process again with a new site, then to return to find that your hard work has been destroyed by your competitors who, while your back has been turned, reviewed your site and done additional SEO work on their site, building even more content into to knock you off the first page.

SEO is a relentless and time consuming exercise in futility where the businesses with the biggest resources and manpower have the greatest advantage. All the while you feel as though Google are sniggering at your efforts and just waiting to press a button that will see ACME Corporation jump into the space that you spent months and months of serious effort to attain.

The simple fact is SEO is a mugs game. Unless you are possessed of an endless pot of money and the staff to write copious amounts of significant and relevant trending content it is unlikely that you will be able to compete with the major multi-nationals on any level.

Site titles, page titles, meta descriptions, content and media are all for nought if you do not possess the resources to be able to then market throughout social media, advertising, affiliate building, back link building network creation and standard physical marketing processes.

The content and titles just do not seem enough or relevant when compared to major TV campaign where you can offer a free Ipad to everyone who can name the 2 Dwarves whose names start with the letter ‘D’.

Suddenly the internet is ablaze with the competition and link on link explode across the inter-world that provide your competitors with the kind of backlink PR nirvana that you can only dream of.

So how do you compete?

There is no easy answer. Ultimately you have to look to provide something that your competitor can’t. Inside knowledge, a tool for measuring the widget that clips onto the thingamabob that you sell.

But be prepared to do this in the full knowledge that within a few weeks your major competitor will have produced a better, slicker and more effective version, knocking you off your spot once more.

There is no doubt that money talks in the marketing game and SEO is a constant struggle that few SME’s can afford to compete in. The only thing we can do is try to be smarter and more innovative, in full knowledge that your ideas will be stolen by the enemy.

Desperate for the right content

Like most businesses it is easy to find photos, but how do you access good quality images to put on your website without paying a fortune to stock photo companies.

Well there are a number of cheaper stock photo alternatives that may be worth exploring, including Dreamstime which is user submitted and Shutterstock that provides very high quality images for pack prices.

Or you could use content providers such as Houzz who allow you embed their imagery content into your site with full rights as you include a link back.

Why not take things further and consider providing other with access to your own images (especially if you are an amateur photographer) and earn a little money on the side?

green3-2

Fancy a surf?

The Internet has dominated the world by storm. With all media forms turning to online presence it is essential that you need to keep up to date and on top form. Using older browsers to complete everyday tasks for your trade can actually have a negative effect on your business.

For starters you can’t accomplish half as much as you want to. Time for a change? Take a look at these reasons as to why you need to upgrade your Internet browser.

• It’s not that much different. Updating your browser doesn’t mean having to learn a whole new way of life. The general concept is the same but with additions to make your life easier and faster. Plus who doesn’t love discovering new features?
• It’s faster. Although you can click a link, go make a cup of tea and come back before the page has loaded is handy at times it’s time you caught up with the rest of the world. The same applies for watching videos. If you are watching tutorials or promo material for new products the videos will no longer spend half an hour at a time buffering. Hopping from site to site at a faster speed means you can then spend that extra time after using the Internet to make your cuppa.
• Security. More up to date Internet browsers have security features installed into the software. With far too many scams and fraudulent activity roaming the Internet it is better to be safe than sorry. Having extra security to protect your payment details as well as your personal details can give you a much better experience of using the web.
• No more secret followers. As well as adding extra security features to protect you and your identity the up to date models of Internet browsers can also stop you being followed. Advertisers tend to follow you around using tracking technology to see what your habits and interests are. This is normally installed as bog standard but there are ways of removing it.

With so many benefits of updating your Internet browser you will wonder why you didn’t do it before. With the extra time gained through not waiting for buffering and other boring loading times you could in fact make yourself several cups of tea. So what are you waiting for, pop the kettle on.

winter sun

Most ‘Dangerous’ time of the year?

Which is the most dangerous time of the year, Summer or Winter?

As you sit in the garden, sipping your evening glass of wine this summer, it might not occur to you that this is the most dangerous time of year. Indeed, you may quite rightly think that winter with all its cold snaps and storms is the season to be wary of. The truth is that both summer and winter have their dangerous sides and they can certainly pose a threat to the most vulnerable in society.

The Heat of Summer
We are lucky that we live in a temperate country such as the UK but there are times when the skies clear, the temperatures soar and we all need to take a little extra care with the heat. The longer days and warmer weather gives us greater opportunities to go out and about and enjoy ourselves. There’s also the chance to have the odd barbecue here and there which can present its own dangers including mixing flammable liquids and hot open air grills with people who may have had too much alcohol.

Making sure that you drink enough water during the hot summer days is a must, as we are all aware. Don’t forget to check on any elderly neighbours as they are the most vulnerable when it comes to problems such as dehydration. You will also need to apply some suitable sun protection when going out in the heat of day and make sure any children are adequately covered.

Beaches can very quickly turn a relaxing environment into a trial of the elements. Every year millions of people look to the golden sands and pebbled beaches of the UK’s coastline with a view to topping up a tan, reading a book or playing in the sea and sand with their family. With so many people cramming into finite areas of space it is not uncommon for more and more people to seek the more secluded and less popular stretches to spread out onto.

The downside of this is that many fail to take into account the reason they are less popular. Fierce rip tides, full stretches of beaches cut off and then submerged leaving many beach goers stranded and in need of rescue. Last year alone 7,000 people had to be rescued in situations ranging from straying too far from the shore on inflatable beds to wind surfers getting caught by fierce tides and people being stranded by the sea.

During prolonged hot spells you may well find that areas like forests become vulnerable to fires and whilst the UK is nowhere near as dangerous as a country like Australia in the summer, people still need to take care when lighting up for whatever reason. Avoiding extremes is also a good idea and you should think twice about jumping from a hot day into a cold river or lake as the shock can actually cause your heart to fail.
The Ice of Winter
Winter, of course, brings its own problems. A cold snap can be a danger to the most vulnerable in society, particularly the elderly who may not possess the funds to keep their heating on all the time. In addition there may well be icy spots on the roads and pavements that present a danger to almost anyone who isn’t taking sufficient care.
If you are going for a walk out into the country then you need to make sure you are prepared for every eventuality. What starts out as a nice day may well turn more wintry and leave you stranded without the right equipment or clothing. A major factor in many deaths, particularly in the country, is the wind chill that can send temperatures plummeting and leave people in real difficulty.
A Change in the Weather
We are beginning to see more and more extremes of weather in the UK and we have, in recent years, encountered cold snaps and heatwaves as well as periods of rain that have caused damaging floods across the country. Both Winter and Summer have their own challenges and making sure you are properly prepared for most eventuality will help keep you safe and in full health whatever the season. One advantage of injury by insufficient planning and poor quality environmental maintenance means that you may actually be eligible for compensation. Girlings Personal Injury Claims company have an online claims checker that allows you determine whether or not you would qualify for compensation.

the art of blogging

What, How, Where and When to Blog – the simple guide

What to Blog

Finding the right topic upon which to pontificate is a daily ritual for many bloggers, whether professional blogger or toe dipping business amateurs. Finding the subject matter and then forming the necessaries is often a task more daunting than actually sitting down and writing what you need to.

With some, the decision and indeed the process is an easy one. They simply write whatever they want on the subject that interests them the most and hope that the content is sufficiently interesting that others who are similarly interested will be able to zone in and enjoy your ‘verbiage’ without falling asleep. (Yes, verbiage is a real word!)

So in the ‘what’ to write section you need to consider ‘what’ your core reader/customer/potential client would be interested in. For instance if you are a Kitchen Fitter you would be interested in style related articles, latest trends, fashions and strong epoxy’s. A subject which almost certainly would not appeal to accountants.

Twitter can give some idea of current trends as can Google, but really it is best to write about what you know.

 

How to Blog

Website, wordpress, blogger, log in, type and blog innit!

Commitment to blog is more important in some ways to the actual content. For if you cannot motivate yourself to get up each day and bang a keyboard then limited and sporadic content can be less than helpful in any coordinated attempt to raise your blogging profile.

Look at the reasons you want to blog. For most it is to promote a website, service, product or weird hobby. In which case you need to motivate yourself regularly to keep coming up with content and reasons for people to want to read your blog. Simply bashing out a few pieces every month is unlikely to win you customers, but banging out a constant stream of relevant content suddenly makes you an ‘expert’!

It is also more likely that one of your blogs will contain elements of relevance to other people, the more you have, so they are more likely then to link to your exhaustive and encyclopedic blogs for reference.

With that in mind it can be as simple as dedicating the first hour of every day to writing your thesis for the day.

You can blog in simple ways, Microsoft Word (should you prefer such a reprehensible medium) offers a simple blog link  in allowing you to connect your word documents directly into your wordpress site. Or you can simply log directly into your blogging platform be it wpress, buddy, Joomla, Modx or others.

 

Where to Blog

Another good place to blog is social media platforms such as Google+, LinkedIn, Faceache or others where you have a direct connection with an existing community. Not that it guarantees that anyone would read the blog or even give a passing glance. But it all helps.

Blogger.com is a fairly useful and dynamic blogging platform that links nicely into other Google sections. Also blogging direct onto WordPress.com makes you ‘community’ and is often just as likely to get read by other ‘community’ bloggers.

One of the best venues, however, is always going to be someone else’s blog. Guest blogging is a growing phenomenon and one that works well for everyone as it gives you direct access to someone else’s core readership, with very useful and nice link backs to your website and or blog.

A good discerning blogger will be careful who they invite to ‘Guest Blog’ on their own site as they won’t want anything too controversial or damaging to their own reputation or online name. That said there are many benefits to opening your blog site to other bloggers, not least of which is constant stimulating content that certainly can’t hurt your main blog at all and will lead you to open your category selection and widen the variety of your own online content. The result being a larger group of wandering input junkies lusting after your site.

 

When to blog

Right now. Seriously, what are still doing reading this, you should be writing!

Current thinking is that most people search at all times for all things that interest them at any time that is relevant to them. As long as your blog is well optimised and the content relevant, they will find your piece. So when you actually blog is largely irrelevant……..except when you are blogging on trending issues.

For instance there is little point in blogging about England’s poor performance in the last game if there have 6 games since the one you are talking about. The dates on blogs will help visitors to understand the context but make sure you blog within an appropriate timeframe for current affairs.

 

So there you have it – a simple overview on how to blog. (you got this far!?!?!)

 

 

Social media refers to interaction among people in which they create, share, and/or exchange information and ideas in virtual communities and networks

How Social Media platforms impact on small retail businesses

Social media platforms have completely changed the way businesses can get in touch with their customers through social marketing. There is no other media channel which allows your business to access over 1 billion people instantly and initiate direct contact with them. Whatever the size of your business, you should consider social marketing via Facebook and other various social media platforms such as LinkedIn and Twitter.

Facebook has provided a diverse platform where you can reach customers who are geographically and demographically placed for you to access in order to make online sales, discuss how they view the product and what improvements they would like to see, address their concerns and complaints quickly and promptly, and allow them to spread the word about your brand and company amongst their family and friends.

With the increased popularity of people shopping online through mobile devices, this new buying habit has created revenue opportunities for various small retail businesses. Facebook has provided an online market platform for both large and small businesses. Large companies are spending significant budgets on this social commerce and marketing trend, but this doesn’t mean that small businesses cannot benefit from this phenomenon. They too can leverage the new social marketing trend to generate increased revenues. Here are top 5 ways to benefit from Facebook as a small retail business:

1. Be more personal
Large companies might not be able to provide individual attention to every customer on their social media page. They might appoint other individuals to stay in touch with customers, but transparency and quality control in the way they handle customers can be uncertain and inconsistent. On the other hand, small retail businesses due to their size can pay attention to individual customers and be more personal with them by taking time out to address each and every concern they have. Effective dialogue and genuine engagement is what creates long-term and loyal customers and gives rise to a robust social marketing campaign. You can encourage and motivate customers to share their experiences and take the opportunity to resolve their issues in “real-time”, bringing you much closer to them as compared to a large corporation.

2. Keep customer service first
For many people a company Facebook page is a platform where they can voice their ideas and feelings about the company and its brand. Therefore, you wouldn’t like them to share any negative experiences since this page is being followed and “liked” by millions of people. In order to avoid such situations, it is best to stay on top of your customers. A proactive behaviour will help you resolve all queries within 12 hours and provide customers with a rapid solution to their issues, resulting in an effective social marketing approach. Large corporations have many other things to consider and might not be able to concentrate on what issues the customer is voicing. As a small retail business your company can provide a personal and individual service towards your customers which will make them feel valued and looked after.

3. Optimise your Facebook page
In order to run your company’s Facebook page it isn’t necessary for you to have significant IT knowledge. A simple review of your page and effective feedback from your customers will help you optimise your page. Also by concentrating on what you expect to generate from your Facebook page will keep you on a straight path. Differentiate between whether you are interested in boosting online sales or attracting “likes”.

If you are looking to boost online sales, then your Facebook page will act as an advertising platform for your business. This involves creating external website ads, which when clicked on, will direct the customer to your web page. On the other hand if you are interested in created a viable and robust online presence you might be looking to attract substantial “likes” from your Facebook page. This encourages interaction between customers and your company. It gives you greater opportunity to talk to them about your product, arrange polls/surveys and other activities that will keep them engaged.

Whatever your reasons might be to promote your company online through social marketing, creating a Facebook page is essential for any size and type of business. There are various ways this and other social media platforms can benefit your company, whether you have a geographically dispersed customer base or a local customer base; either way it can help you generate revenue and boost sales. A great example about how Twitter can help small retail business is www.timberclick.com who use it for the promotion of special offers and timber stock clearance.

Ambulance chasers or saints

Ambulance Chasers or Saints

Whatever your opinion, the last thing anyone wants when struggling to cope with injury after a major or even minor accident is to be bombarded with constant text messages and phone calls from people who claim they can help you gain loads of cash as a direct result of your unfortunate incident.

So what are the real issues here?
How do bonafide injury claims specialist contact potential customers if not through aggressive pro-active marketing techniques and spamming?
Are we wrong to deny that at a time of upset we could genuinely do with qualified help?

There is no doubt that if you were unfortunate enough to suffer as a result of someone else’s negligence you would want to know that financial help and assistance would be available to you. Indeed the financial boost might be exactly what you need to cope better and get you back on the road to recovery sooner, but how soon is too soon?

Straight after an accident? Before an accident?

If we are already in the know that this help is easily accessible and thanks to many news stories on the subject we all know that this is the case, then why would we need to be contacted at all by a third party who is clearly seeking to profit from your misfortune?

Answer: We don’t.

But when the worse case scenario does strike, who do we call?

Nowadays, we are all sensible and adult enough to know that pretty much anything can be found on the internet, so when the worse happens it is sensible and feasible for any one of us to carry out a simple search for a reputable local injury claims specialist and preferably one registered with a reputable association or governing body.

And yet the texts keep coming and the emails and adverts still keep hassling us. What I find is helpful about these people is that if they contact me after or before any accident then thank you for helping me avoid your company like the plague. Although I have little doubt that you would try and squeeze as much money from the responsible party as possible, I would have to question the ethics of such tactics in the same way that I question the ethics of charity bullies who virtually mug you in the street and then make your life miserable by demanding more and more money by playing on your emotions.

Surely, there are rational and sensible alternatives to all this. The fact is, not all injury claim companies are like this and many offer arms help and information for you to make more informed decision. Girlings Personal Injury have created a Medical Negligence Frequently Asked Questions page which is concise, direct, factual and does not try to cudgel you into choosing them through spam or bullying tactics. They are covered by a regulating body and their website inviting rather than coercing.

We have all seen the TV ads with actors pretending to be lawyers telling you how you can milk the system. How refreshing it is to find there are companies out there who genuinely want to help you for your sake than their own, who are prepared to lose you to a competitor but send you away with the best advice rather than the best fabricated case.

Ambulance chasers or saints, I know which one I would go to.

Hercules

New beginnings – an SEO herculean task

This next few months we are undertaking a Herculean task!

As with that muscled monster of myth we have 12 Labours, or in this instance 12 websites to promote and redevelop. The marketing is a fundamental key to their potential success so we need to plan an effective web marketing campaign.

Yes, we will be using the standard mix of content, social, linking and promotion that all websites are expected to take but this time I shall be opening up the techniques and tactics for each task we undertake together with explanation for the strategic decisions we are making.

Principally the intention is to evaluate the website, its market, its reach and its long term goal before we undertake any marketing development.

The first Labour is already underway:

Girlings Personal Injury Claims Lawyers specialise in securing the best possible financial conclusion for people have been injured or disabled by the inadequacy or incompetence of others. With this client we have inherited and will have to deal with the standard ‘black hat’ old technique of creating doorway pages to promote the principle site www.girlingspersonalinjury.co.uk.

Although technically this was Herc’s second task we will refer to this project as the ‘Many Headed Hydra’. There were nine heads on the Hydra…… there are 22 heads on this particular Hydra!

But that is fine. From the doorway sites we will be creating ‘satellite sites’. In essence, Google doesn’t actually mind that you have many sites as long as the sites have purpose and good relevant content and are NOT just used to falsely promote the main website.

So what is the difference between a ‘Doorway’ site and a ‘Satellite’ site. Quite simply a ‘Satellite’ site is a website that is complimentary to the main site but differs sufficiently that you would include it within the main sites web content.

A doorway site simply using keywords to create relevant backlinks with limited content and whose sole purpose is to try and push the main website up the search ranking. Google hates those.

So here is the real question, where would you use or want to use a satellite site? Easy, blogs, information resources, directories, project guides, diaries, videos……the list is endless. As a complimentary site the chances are the web will be more interested in the data and information that you would put onto a satellite site more so than your main site. Your main site is in effect your sales pitch. ‘Use us because we are simply Fab!’ Whereas on your satellite site you can actually give back to the users of the internet really useful information with the very clear direction that this information has come from your website which clearly proves that you are an expert in your field!

Instead of a doorway site you have provided the internet with a really and valuable resource and that resource then actively credits your main website and your company with the provision of the data – hence the more beneficial rating within the search engines.

Obviously it is not always as simple as that, so what we look to do is to take companies that want to promote their service in a highly competitive industry, like Personal Injury Claims Lawyers (see what I did there?), out of their comfort zone and give more of their expertise to internet users and yes their competitors.

This free provision of expertise, knowledge, services, skills is largely anathematic to highly qualified professionals who have spent a lot of time and money getting trained in specialised industries and don’t really want to simply ‘give away’ their knowledge for free. However, the web has shown that visitors are more likely to choose and opt for the more open and honest web site providers than those who insist on contact first and hiding charges or costs until they have you signed up to unbreakable contracts.

This makes the use of satellite web sites ideal for opening discussion and creating opportunities. After all you have just been more open than any of your competitors.Why wouldn’t you contact you?[/wr_column]]

This next few months we are undertaking a Herculean task!

As with that muscled monster of myth we have 12 Labours, or in this instance 12 websites to promote and redevelop. The marketing is a fundamental key to their potential success so we need to plan an effective web marketing campaign.

Yes, we will be using the standard mix of content, social, linking and promotion that all websites are expected to take but this time I shall be opening up the techniques and tactics for each task we undertake together with explanation for the strategic decisions we are making.

Principally the intention is to evaluate the website, its market, its reach and its long term goal before we undertake any marketing development.

The first Labour is already underway:

Girlings Personal Injury Claims Lawyers specialise in securing the best possible financial conclusion for people have been injured or disabled by the inadequacy or incompetence of others. With this client we have inherited and will have to deal with the standard ‘black hat’ old technique of creating doorway pages to promote the principle site www.girlingspersonalinjury.co.uk.

Although technically this was Herc’s second task we will refer to this project as the ‘Many Headed Hydra’. There were nine heads on the Hydra…… there are 22 heads on this particular Hydra!

But that is fine. From the doorway sites we will be creating ‘satellite sites’. In essence, Google doesn’t actually mind that you have many sites as long as the sites have purpose and good relevant content and are NOT just used to falsely promote the main website.

So what is the difference between a ‘Doorway’ site and a ‘Satellite’ site. Quite simply a ‘Satellite’ site is a website that is complimentary to the main site but differs sufficiently that you would include it within the main sites web content.

A doorway site simply using keywords to create relevant backlinks with limited content and whose sole purpose is to try and push the main website up the search ranking. Google hates those.

So here is the real question, where would you use or want to use a satellite site? Easy, blogs, information resources, directories, project guides, diaries, videos……the list is endless. As a complimentary site the chances are the web will be more interested in the data and information that you would put onto a satellite site more so than your main site. Your main site is in effect your sales pitch. ‘Use us because we are simply Fab!’ Whereas on your satellite site you can actually give back to the users of the internet really useful information with the very clear direction that this information has come from your website which clearly proves that you are an expert in your field!

Instead of a doorway site you have provided the internet with a really and valuable resource and that resource then actively credits your main website and your company with the provision of the data – hence the more beneficial rating within the search engines.

Obviously it is not always as simple as that, so what we look to do is to take companies that want to promote their service in a highly competitive industry, like Personal Injury Claims Lawyers (see what I did there?), out of their comfort zone and give more of their expertise to internet users and yes their competitors.

This free provision of expertise, knowledge, services, skills is largely anathematic to highly qualified professionals who have spent a lot of time and money getting trained in specialised industries and don’t really want to simply ‘give away’ their knowledge for free. However, the web has shown that visitors are more likely to choose and opt for the more open and honest web site providers than those who insist on contact first and hiding charges or costs until they have you signed up to unbreakable contracts.

This makes the use of satellite web sites ideal for opening discussion and creating opportunities. After all you have just been more open than any of your competitors.Why wouldn’t you contact you?

disability changes

Disability Living Allowance – What to Expect

Disability Living Allowance is a payment from the Government which is available to help with extra costs brought on by being disabled or if you are suffering with a long term illness. It is to help you with any extra costs that you may have due to being disabled. You do not have to have contributed to National Insurance or tax in order to qualify and you will not be expected to pay tax on what you receive.

Recently, Disability Living Allowance (DLA) has been replaced by Personal Independence Payment (PIP) for those who are new claimants of this benefit are under the age of 65. As part of the change to PIP, the Department of Work and Pensions is intending to reassess claimants for PIP between now and 2018. If you were under 65 on 8 April 2013, then you will be reassessed. Those who were born either before or after 8 April 1948 are still eligible to receive DLA as long as you are still in need of care or mobility help.

The amount that you can receive is between £21.80 and £139.75 per week depending on how much support you need for your condition. The amount awarded to you will be dependent on how your condition affects you, rather than what your condition is. If your circumstances change, then you will need to contact the Disability Benefits helpline on 0345 712 3456.

If you are not expected to live more than 6 months due to a terminal illness, you will be entitled to receive the enhanced daily living component of Disability Living Allowance benefit.

You might want to use this online benefits calculator to understand whether you are entitled to any other benefits. Any benefits which you receive will be paid into an account such as your bank account. http://www.entitledto.co.uk/benefits-calculator/startcalc.aspx?e2dwp=y

You should look at whether there are any additional extenuating circumstances that can help you, for instance if the cause of your disability was not your fault then you should contact a personal injury claims specialist to discuss the possibility of investigation if any reparation is possible under law.

Girlings Personal Injury Specialist, Jonathan Pidduck says; ‘There are many cases where disability occurs over time as a result of external factors, in those cases it is too easy for people to simply accept that there is nothing they can do and no one else is to blame. We can advise people with disabilities if there is any possibility of recourse and compensation, which will help them to improve their living standards and make their disability a little more bearable.’

Details of how to contact Girlings can be found on their website www.girlingspersonalinjury.co.uk, who operate a ‘no win, no fee’ service and are approved claims solicitors who are also registered with APIL and regulated by the Law Society.